IMNG Medical Media has been presented with a 2013 APEX Award from Communications Concepts for demonstrating publishing excellence in the creation of the Primary Care News iPad application.
"Apex awards are based on excellence in graphic design, editorial content, and the ability to achieve overall communications excellence," according to Communications Concepts. The annual award competition is in its 25th year.
The Primary Care News iPad app provides instant access to up-to-the-minute medical news in 31 primary care specialty areas. The free, customizable app offers global medical news and video, on-site conference coverage of hundreds of medical meetings each year, expert commentary, regulatory and legislative issues that affect medical practice, and intuitive tools for selecting the news and information most relevant to users.
The app also contains exclusive news that includes quick-read summaries, commentaries, embedded multimedia elements, and links to supporting materials and resources.
By touching on 27 categories within adult medicine, pediatric medicine, women’s health, and practice trends, app users can choose their news. Articles can be shared, saved, and commented on. At any time, users can change their personalized news feed.
Content is provided by IMNG Medical Media, the publisher of Internal Medicine News, Family Practice News, Pediatric News, and Ob.Gyn. News.
You can download the app in iTunes by searching for "Primary Care News."